The Dog Strikes Back

Volkswagen’s dog centered Super Bowl spot is sure to be a powerful force amongst this year’s ads.

Posted: February 2, 2012, 3 p.m, EDT

The company, which recently released a teaser entitled The Bark Side, featuring a choir of dogs barking along to Star Wars’ “Imperial March” has delivered on their promise to include both dogs and Star Wars in this year's ad.

Volkswagen’s 2012 game day commercial, “The Dog Strikes Back,” an adorable dog named Bolt who is inspired to whip himself into shape by the power and performance of the new Volkswagen Beetle. The Star Wars nod comes at the end, but we’ll let you watch it for yourself.


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Chris   Hondo, TX

2/6/2012 10:12:48 AM

Outstanding. An inspiration to us all. Great

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Galadriel   Lothlorien, ME

2/5/2012 6:36:32 PM

That's a great ad. I love the dog but I love the new beetle too!

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Aly   Hollister, CA

2/3/2012 2:07:00 PM


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mary   minong, WI

2/3/2012 7:16:42 AM

wish my dogs would think you lose weight, great commercial

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